7 Ways to Look Younger Using Just Makeup!


We all want to look our best, and by our “best” we usually mean younger. There are a lot of ways to help slow down the aging process. Eating lots of fruits and vegetables, using sunscreen to help block harmful UV rays, and drinking a lot of water are just a few.  Getting the right amount of exercise also helps slow down the aging process.

Some women have the idea that the more makeup they apply the better they will look. But the truth is, using too much makeup can settle into fine lines and wrinkles that we acquire as we get older. This makes them stand out instead of covering them up. However, with the right tricks, turning back the clock can be as easy as opening your makeup bag.

1. Skip the Powder


As we age, we tend to lose the natural glow of our skin. You would think that powder, being lightweight and non-greasy would mean it’s a necessity but that’s not always the case. Powder can easily embed itself into the fine lines and wrinkles on your face, especially around your eyes and that will only exaggerate them. Also, adding powder to the skin can make it look cakey or dull.  Instead, opt for a foundation that is lightweight or a tinted moisturizer. This will help even out your skin tone without making it feel greasy and allow your skin to shine through.

My top pick: NARS Sheer Glow Foundation  (Amazon) (eBay) (Sephora) (Nordstrom)

2. Apply a Creamy Pink Blush


Just like face powder, a powder blush can set into the fine lines and wrinkles that occur over time. It can also make your skin appear dull. Opting for a cream blush adds a glow to your cheeks without overdoing it. Make sure you pick the right shade for your skin tone no matter if you have light, medium, or dark skin. Using a pink color will add a nice flush to your cheeks that will give them a more youthful appearance. Just remember to use clean fingers when patting the cream blush to your cheeks, in order to avoid getting any germs into your pores.

My top pick: NYX Cream Blush in Boho Chic (Makeup Geek Store)

3. Curl your Lashes


Curling your lashes immediately makes the eye pop. With time, the eyelid begins to droop and eyelashes begin to flatten. You need to give the appearance of everything being pulled up. Curling your lashes gives the appearance of your eyes being more open and wide therefore looking more youthful.  Remember to apply a couple coats of mascara, but even if you don’t make sure you curl those lashes.

My top pick: Shu Uemura Lash Curler  (Amazon) (eBay)

Also: Tarte Picture Perfect Eyelash Curler (Amazon) (eBay)

4. Wear Plumping Lipgloss


Thinning lips is another sign of aging. Although you can’t turn back the clock and make your lips full like they once were, you can help give the effect of fuller more supple lips by using a plumping lipgloss. This will also help your lips feel fuller and appear thicker than normal. You will know when you have a good plumping lipgloss by the slight tingle on your lips. This lets you know it is working. You should however, avoid using dark colors as this will give your lips a shadow effect and actually make them appear smaller.

My top pick: Bare Escentuals Buxom Lipgloss in Bambi (Amazon) (eBay)

Also:  NYX Plump It Up Lip Plumper (Amazon) (eBay)

5. Conceal your Dark Circles

Whether it’s from lack of sleep, heredity, or age, having dark circles under your eyes will make you appear older than you actually are. Dark circles actually make your face look as if it is being drawn downward. The trick to correctly concealing them is not to use your normal concealer. Use a concealer that is peach or salmon color as this will help to counteract the blue color that most under circles tend to be. To add some brightness under the eye and make them appear more youthful, gently pat on a concealer over the corrector. Use one shade lighter than your natural skin color.  This will give automatically give a more youthful appearance to the eyes.

My top pick: Bobbi Brown Corrector in Peach (Amazon) (eBay) (Sephora) (Nordstrom)

Also: Makeup Forever Concealer Palette (Amazon) (eBay) (Sephora)

6. Wing Your Liner

Just like curling your eyelashes, winging out your liner can give an instant lift to your eyes. As we age, our eyes begin to somewhat droop.  By winging out your liner you are instantly giving your eyes the appearance that they are being pulled upward. Many women find that creating a winged eye is hard to do. The reality of it is having the proper tools and making sure to use a gel liner.  Use an angled eyeliner brush like the Makeup Geek Bent Liner Brush which sells for $5.99 USD. If you are uncertain how to use one of these brushes or how to achieve that cat eye, or winged liner effect, check out our video “How To: Use An Angled Liner Brush“.

My top picks: Makeup Geek Gel Liner in “Immortal” and Makeup Geek Bent Liner Brush

Also: Bobbi Brown Gel Liner in “Black” (Amazon) (eBay) (Nordstrom)


7. Wear Light Shimmer Shadow

Applying a good, bright, shimmery eyeshadow to the inner corner of your eye like Makeup Geeks Shimma Shimma or Bling, will help lighten the eyes. Think of that area of your eye as a cave, it gets darker as we age. Putting a shimmery, light color in that area will open up the eyes and make them appear more light and make you appear well rested and awake. You can also apply a small amount under the brow as a highlight color to help brighten the eye as well. Just make sure you don’t place it all over the eye as too much glitter can have the opposite effect. Just use a shimmer eyeshadow in the inner corner near the tear duct and under the brow.

My top pick: Makeup Geek Eyeshadows in Shimma Shimma (Pan Version | Compact Version) or Bling (Pan Version | Compact Version)

Looking younger isn’t hard at all, and with these 7 small tricks no one will ever have to know your real age. If used correctly makeup can make you look and feel younger, more vibrant, and bring out your inner Makeup Geek!


Comments are now closed on this article.

How timely Marlena! I was just looking at photos taken yesterday and thought…I need to get some help on looking younger….mother time is marching on! Thanks for the info…going out to get the BB concealer…

If you’re in your 20’s and reading this….be grateful! And take good care of your skin!

I’ve been using the Nars Orgasm blush with the MAC highlighting powder that was suggested in the Kim Kardashian tutorial and I think that also gives a nice youthful glow. I LOVE your website. Thank you for all the fun & fabulous ideas. I am a MAC addict so I love the older videos with almost all MAC but a good product is a good product & I’m willing to try new things.

Hi Marlena!I love the tips!! Just a couple question, most of my clients are younger so when I get an older client I sometimes get lost. I use matt shadows but how would you create a smoikey eye for an older woman with droopy lids? Also I’ve noticed when I use gel liner on women with wrinkly lids its extremely difficult to get a straight line.

Thanks for the help!

Hi Marlena,

Thank you for these tips, i am getting old too :(
Me personally wouldn’t use black eye liner anymore at my age (37),
i would rather use brown or dark blue.

Hope you will do a tutorial once, with all MUG store items used :o)

Love your website !

Marlena-love your website! Look forward to any new tutorials you offer-have tried different products with success thanks to your suggestions! Please keep it up! Thanks so much!

So excited you’re back! I’m glad because I’m kinda in a weird place with what kind of makeup is appropriate for my age and look. I’ll be 37 tomarrow ( woohoo!) and makeup is a passionate hobby of mine. I can pull off many looks for work and nights out on the town, but for a day to day routine I feel as though it’s either too much of a production or too little. I hear alot about this NARS orgasm color, do you suggest any dupes for a plain face spruce-up?

Love the vanilla and naked pigments from MAC. They are the best neitrals. I also think that just applying a great face lotion with sunscreen would do the trick for these hot days with some mascara, eyeliner and lipgloss….keeping it natural!

Ok, a couple of you have named 37 as some sort of point of no return. I’m 37 and will be 38 in August. I LOVE make up and Marlena, and I’ve tried just about everything she’s shown on her website. I even wear glitter eyeliner–to work. I get tons of compliments and feel so much younger than my young 37 years, especially when I have my makeup on. I’ve got 60 year old women asking me where I got the glitter and how hard is it to put on– So go ahead ditch the old ideas about “appropriate for your age” and just have fun.

Thanks for the boost, I too feel much younger,& I agree that 37 is not a tipping point, you are as young as your heart is. I should have said that I’d like my look to evolve into something more fresh faced and polished for day to day. This website has inspired my love for cosmetics into a new hobby and I too have tried and tested and been pleased with much of her recommendations, which is why I hav an arsenal of glitter liners now!

I too am in total agreement with ‘age appropriate’ makeup. I have seen many, many older ladies who try too hard to use makeup to make themselves look younger. Yes, that is acceptable, but not caked on and too gaudy. The first thing I think of is 1) you need to watch more Makeup Geek, and 2) you are taking an issue and making it more of an issue. I myself am 43, with 44 only 2 months away. Using makeup correctly to accentuate and hide certain features as well as creating that youthful glow, is a definite advantage if done tastefully. Trying to wear the makeup I did in the 80’s, ah hem-clearing throat, when I was a teenager is too gaudy. Look how far we have come since those days on styles, applications, and formulations for different types of makeup and skin sensitivies. All this aside, let us not forget, sure we can wear all the makeup we want in our own individual ways, and we can buy all the clothes we want which promise to nip, tuck, contour and suck in those middle age fluffies, but, as I have had to remind myself of each day, that not only is outer beauty necessary, but INNER beauty is most important. If you dont feel good on the inside, it wont help the outside. So, chin up, smile, and makeup as you may, take that deep breath, stretch and have a positive day!

Hi everyone,

After reading this article, I went straight to Sephora for the NARS foundation. BTW, I’ll be 37 in October and I’m loving Adriana’s feedback…hee hee… Anyway, the Sephora employee suggested I use a loose mineral powder instead of liquid foundation. I have suuuuuper oily skin and she said liquid would create a hot mess… :(

Has anyone experienced the “hot mess” she mentioned? Is there an exception to the powder rule??/

I love Marlena too, and she’s shown me how to apply makeup at age 38! One thing tho, My skin is oily so I’m hesitant to use anything shimmery on my cheeks or cream blush. I feel like it emphasizes the problem and looks like and oil slick.?

You could also try a cheek stain like Posietint or Benetint by Benefit. Tarte I believe also has stains available.

I will be 42 this year and have been investing a lot of time and money in slowing down the clock. Here is what I have found works for me.
1.Clinique anti gravity eye cream. It has helped tremendously with the drooping eyes. ( I don’t have dark circles but the skin under my eyes has thinned so some of the blue in my skin tone shows more there so I apply the smallest amount of a concealer called Amazing Concealer.) I also use Marlena’s tricks with the eyelinerwing on the outer corners and using a bit of light shimmer in the tear ducts and under the arch of my eyebrow. It brightens and brings the focus up to your eyes and away from flaws!
2. Use a primer after moisturizing and before foundation. It will make your makeup glide over imperfections and will also stretch you foundation. (You’ll find you will invest in better products as you get older and will want to make the most of it.) A really good primer that sounds crazybut works great and is super cheap is Monistat Anti Chaffing gel. Marlena has mentioned it as well. I have combination dry skin and the pores on my nose and cheeks are bigger so I also use Clinique Pore Minimizer in my t-zone to take down the shine there.
3. The biggest difference I have found in looker younger and applying makeup is really taking care of your skin. Cleanse your face gently every morning and night, exfoliate well every 3 days and above all MOISTURIZE! Even if your skin is oily. If you don’t keep moisturized your skin will over compensate but making your skin oily. Moisture will keep your skin balanced. Oh and use SPF every single day! Don’t tan your face!! You will regret it when all those sun spots start showing.
I’m only speaking from my own experience. Please correct me on anything that is not accurate, Marlena!

Age gracefully girls :)

Great tips as usual Marlena! I particularly agree with the point about wearing pink cheek colour…another little tip is to (very) lightly apply a bit to the tip of your nose – it helps to give a ‘youthful glow’. But only a touch – you don’t want to end up looking like Bozo the Clown!

hello marlena, hello everyone! very great site i really do enjoy watching your tutorials, you are really fresh an talented, keep up the good work!
i will be 35 in november but i do look much younger (people still think i am 25); and it’s true the best secret is to keep the skin moisturized. i have sensitive skin with casual breakouts; i use pure aloe vera gel mixed with a few drop jojoba oil (or argan oil) and for the makeup i use a moisturizing, soothing, light tinted cream and a bit of rice powder if needed, for a matte finish (my skin is very fair and translucent).
as a blush i simply use dark chocolate powder… i mix a bit of chocolate with the rice powder to lighten up the shade; it doesn’t dry or irritate my, smells heavenly and brings me in a good mood in the morning :-)
for eyes and lip makeup, it depends… i like goth style and it’s perfect with my naturally white skin and dark hair, but for the everyday makeup i like a lighter pin up style (sheer cherry red lips – gloss and benetint; white pearly eye shadow and apricot for the crease and black liner and mascara.. or i do enjoy natural lips and white/lavender/purple for the pinup eye makeup (my eyes are green).
but that is what works for me and it’s true it’s how we feel inside and how good we feel in our own skin, no matter what we look like, that matters the most
take care
a fan from luxembourg

Great tips. Has anyone else been overcharged by dailymakeover.com and if so how did you fix it? They charged me the 29.95 yearly fee THREE times. I have emailed them repeatedly but no answer and no way to call them. I am glad my checking account had enough money in it.

OH MARLENA!!!!! I am so happy to have found you. You have brought out my inner makeup geek and I love you for it. So, I am 36 and have used drugstore products since the age of 14. I am ready to ditch the duds and go for the good stuff. The only problem is…WHAT BRAND DO I GO FOR???? WHERE DO I START???? (I plan on purchasing the essential brushes as well).WHAT DO I NEED???? I AM OVERWHELMED!!!! I work in my home and I only wear makeup when I go out, although mascara is an everyday wear–it is part of me, so I don’t count that. Basically, I am looking for advice on what brand is best suited for dull, flat, slightly dry and maturing skin. Unfortunately, I am seeing the fine lines and wrinkles. I have never stepped foot into Sephora or any store equivalent. Would they be able to help me determine the colors best suited for me? Any advice would be greatly appreciated. Thank you for your time and all the great tutorials. Now, I need to go and jot down those essential makeup brushes and keep them in my bag for the big day.

That’s awesome, I’ve always been a huge fan of the Voluminous stuff, too. I can’t wait to try the Fiberwig!www.favsky.net

hi marlena thanks for your advice im 32 and have noticed how pale and dull looking my skin is i have tried different foundation n bronzers and nothing can give me my glow back that i had in my 20’s so i ve started to use fake tan to help me looking pale but i think i will try that nars foundation is there any shade that you can recommend for me ?

ty x

B_ U _TEE_FULL Ladies,
U are up lifting for me to have such positive looks on life, 37 isn’t old. You are only as old as you feel. Try 57 I don’t feel old I must say don’t look it I am grateful to my parents(dad) for being American Indian and Marlena for getting me hooked on MU. THANKS Marlena I love make up and i agree with the ladies that gave positive feed back. Its has been my daily ritual to check out your site. I had no idea how to apply Mu but i have learned so much. Thanks Marlena.

Hi, I’m 52 and look like 35, light on the makeup is key, but exercise and water will help a lot too!

Hi Marlena and Crew!
So I know this is an old article, but I’m reallly hoping you see this- I know the article says no powder (for the dewy finish), so what do you do to ensure the makeup lasts? I’m thinking like for bridal- do you still use powder, then use a setting spray to help soften it back down? Thanks!

Hi Marlena they sound like great tips Will try them out and let you know am 44 years old and my eye lids that droop down as you can see on my profile pic if you have any tips for me i would be most great full I love to wear make up and try new things but i do keep it simple its a age thing lol

Take care And I hope to hear from you or your team soon please help :-)

Karen x

This is going to SO help my mom haha. She has SERIOUS dark under eye circles. She’s tried all the concealers, but all it does it highlight it even more! Can someone PLEASE help my mom find something that will really help her under eye dark, puffy circles? Me and her would be so greatful.